E-Marketing if done well, can turn out to be a useful sales driver. It helps businesses to accelerate conversions and revenue by providing subscribers and customers with relevant information to help them achieve their motives. Email is one of the pertinent tool as it is the third most influential source of information for B2B audiences. A direct mail, sending regular newsletters or personalized mail marketing at the targeted audience can reap fruitful results, via attention-seeking graphics, short and informative texts can increase one’s interest in a product/service.